Tips For Securing the Best Subprime Auto Loan (And How This Can Help Lenders)
According to a 2014 report, around 29% of all auto loans were subprime, and this number continues to rise with each year. Some skeptics say that this is bad news for auto loaners in the long run; despite the fact that there are now more subprime leads, these borrowers are thought to be more likely […]
Good News For Automotive Lenders: Experts Say Subprime Bubble Doesn’t Exist
There’s no denying that subprime loans can be immensely helpful for those who cannot secure an automotive loan in any other way. Those subprime auto leads with bad credit or no credit can easily turn things around and gain reliable access to a vehicle. But because subprime leads and loans have risen in recent years, […]
U.S. Auto Sales Reach Record High in 2016
According to the most recent estimates, automotive sales in the United States reached a record high in 2016. General Motors alone reported 17.5 million sales this past year with a 10% sales increase in December alone. While Ford Motor Co. had a tougher December, with only a 0.3% sales gain, the company is still reporting […]
3 Reasons to Start Prepping Now For Springtime Car Loans
As a dealer, you want to secure auto finance leads year-round. But it’s important to take full advantage of one of the busiest and most fruitful times for auto lead generation: the spring. It may be only January, but it’s important to get a head start on your preparations for getting new car loan leads. […]
Buy Wholesale Electric Cars to Generate More Leads and Make Huge Profits
Since electric cars are still relatively new to the auto market, it has been difficult for both dealerships and consumers to find quality pre-owned electric vehicles. But now, according to popular auto blog Jalopnik, second wave electric cars are available for “insanely discounted” wholesale prices. A wave of electric vehicles like Fiat 500es, Tesla Model […]
Holiday Car Buying: How Dealerships Can Use This Season To Their Advantage
The holiday season is thought to be a great time for buying a new or used car. Dealerships will typically offer some of their biggest deals during this time of year, and all that holiday marketing can have a great impact on your auto lead generation. If you’re trying to drum up your automotive leads […]
November Auto Sales Up; Holiday Car Purchases Hold Promise
TrueCar, Inc. just projected that the total of new auto sales increased in November — up 3.6% from this time a year ago. This has been partially attributed to earlier launches of Black Friday sales events. And although the year is less than a month away from coming to a close, it seems like 2016 […]
These 4 Holiday Marketing Tips Will Make Your Dealership Shine This Season
Over the last decade or so, December has grown from one of the slowest months to one of the top-performing times of the year for auto dealers. Although auto financing interest generates $98 billion in revenue each year, a large chunk of those auto finance leads come in between Thanksgiving and New Year’s. That’s because […]
6 Steps to Help You Close More Car Deals
Even after all of those auto finance leads bring potential customers into your car dealership, closing the deal can be tough. The process is a long one, and it doesn’t get easier unless you know how to utilize those used car leads and the other tools at your disposal. The paper worksheet is one of […]
4 Lead Generation Tips That Can Help You Bring In Customers ASAP
Auto lead generation can be tricky, especially when you’re looking to target specific audiences. There are certain marketing practices that work for some audiences and don’t work for others, but most dealers can agree that these are absolute musts for reaching the most amount of people. Here are the four best ways to keep auto […]
