
Selling to the Well-Informed Consumer
Thanks to the internet, customers today are extremely informed. Before setting foot into a retail store, business, or even your car dealership, most consumers know
Thanks to the internet, customers today are extremely informed. Before setting foot into a retail store, business, or even your car dealership, most consumers know
The holidays can present challenges for automobile dealerships but they can also offer opportunities for marketing and unique ways to promote your business. While most
These days with so much time spent shopping and researching cars online, one of the most difficult tasks is to get customers to actually walk
Unfortunately, the winter months don’t bring as many auto leads in as the warmer months do. When people look outside and see the roads covered
Did you know that the average duration of loans on new cars recently rose to an all-time high of 66 months? This means car loans
Did you know that interest from auto financing generates $98 billion in revenue each year? If your car dealership is looking to get in on
In recent years, the subprime auto lead industry has progressed with a heightened emphasis on delivering customized experiences for consumers. The advent of online shopping
If you are a car dealer and you are looking for a tool or strategy to improve your operation, then, the customer relationship management (CRM)
Car dealership sales across America will reach over $1 trillion in 2020. New and used car dealerships have the potential to be a lucrative investment to
Cars are more sophisticated and convenient than they’ve ever been, but people are buying fewer cars. However, just because the big U.S. automakers are seeing a
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